By 2025, the market for sheet face masks will be worth USD 447.7 million, and it is anticipated to expand at a compound yearly growth rate (CAGR) of 8.2%. The main element driving the expansion of this business is the growing knowledge of the advantages of sheet masks, such as anti-aging and skin hydration. Furthermore, the market is expected to be driven in the next years by a rise in demand for Korean beauty products due to their natural ingredient basis, which includes green tea and aloe extracts.
The popularity of masks in the cosmetics industry is fueled by their simplicity of application. Because the mask adheres to the skin, there is no need for the user to sit still after applying the product, which does not restrict the user’s mobility. Because of this quality, it is more favoured for consumption while travelling or even cleaning the house. Additionally, it is anticipated that the busy lifestyles of customers would lead to an increase in demand for this product over the forecasted period.
Sheet face masks combat the oil, filth, and pollution that have accumulated on the skin. Additionally, the chemicals or serum utilised in the sheet penetrate far into the skin’s pores, thoroughly washing it. This enhances the hydration and radiance of the skin. Such advantages are anticipated to greatly boost product popularity among the population’s beauty-conscious consumers, supporting market growth throughout the predicted period.
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Product Type Information
In 2018, cotton held the biggest market share for sheet face masks. The microfibers in the cotton fabric used in these masks allow the base serum to absorb dirt and pollutants from the skin while also hydrating it. Additionally, the fabric’s porous design and soft texture don’t interfere with the skin’s normal perspiration cycle. These characteristics helped this market sector expand in 2018
Due to high product consumption in nations like South Korea and China, the Asia Pacific region dominated the global market. Due to the rising demand for skin care products in these nations, ongoing product innovation has been observed in recent years. These nations have rigorous skincare regimens, and using sheet masks is a crucial component in them because it moisturises the skin and leaves it looking soft and radiant. Given that China is one of the leading nations in the cosmetics sector, these factors are anticipated to have a significant impact on demand there. This is anticipated to have a beneficial impact on the expansion of the worldwide sheet face mask market.
Over the forecast period, North America is anticipated to experience the quickest growth. Due to the significant demand for Korean beauty goods in the U.S., major international manufacturers are concentrating on increasing product penetration there. Most Korean goods are produced using organic materials including green tea, bee venom, bamboo sap, and herbs. The demand for sheet masks made of natural substances, like bio-cellulose and hydrogel masks, is anticipated to rise as a result, driving market expansion.
Key Organizations & Market Share Information
Global firms using product innovation techniques in a highly competitive and fragmented market. In order to release sheet masks with novel components, major beauty businesses are spending in research and development. Additionally, sheet masks for particular facial features, including the eyes and nose, are becoming more popular. These elements are anticipated to increase product demand and have a favourable impact on market expansion.
The leading players operating in the sheet face mask market includes Lancome Paris, Star Skin Beauty Group AG, Kracie Holdings, Ltd., Estee Lauder, DECLEOR Paris, BioRepublic Skin Care, Sephora Inc., 3LAB Inc, Boss Biological Technique Ltd., Yunos Co. Ltd., The Face Shop, Tonymoly Co. Ltd., Innisfree Corporation, ES Cosmetics, and many others. The report provides a detailed description of manufactures which consist of parameters for example company overview, business strategy, key developments, and financial overview of the company.
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- North America
- The U.S.
- The UK
- Rest of Europe
- Asia Pacific
- South Korea
- Southeast Asia
- Rest of Asia Pacific
- Latin America
- Rest of Latin America
- Middle East & Africa
- South Africa
- Rest of Middle East & Africa